Questions? We’re happy to answer them!
For many, mystery shopping is a new concept. That’s why we included all the questons new Lanla mystery shoppers ask us regularly. As you will discover here, the job of a mystery shopper is simple, fun, and safe!
What is a mystery shopper?
What is a mystery shopper?
Mystery shoppers are real consumers except that, in addition to shopping or making their purchases as usual, they also measure the quality of service offered at the visited establishment.
What factors determine the success of a mystery shopper?
A mystery shopper’s main purpose is to contribute and help a business improve. The mystery shopper’s mandate does not in any case imply spying or punishment. A good mystery shopper knows how to observe and listen! Obviously, stringent adherence to professional ethics plays a very important part in carrying out this work.
Becoming a mystery shopper
Do I need to complete any training to become a mystery shopper?
The only trainings required are the ones on Lanla Marketing Research’s website. First of all, in order to activate your mystery shopper account, you must complete a short training (less than 20 minutes), the purpose of which is to make you aware of the behaviors to emulate to become an excellent mystery shopper. Secondly, once you are ready to choose a mission that interests you, you will be made aware of the guidelines to respect in order to accomplish the mission correctly.
Do I need to pay to become a mystery shopper?
“No!” On the contrary, once you have completed all the steps of the screening process (e.g., registration, evaluation, training, etc.), you will be paid for the missions you accomplish.
How do I proceed in order to become a mystery shopper?
You must simply register by completing an online application.
Do I need experience to be hired as a mystery shopper?
Whether you enjoy going to the restaurant from time to time, making purchases in a shopping center or simply putting gas in your car, you have the required experience to become a mystery shopper. In addition, if the idea of helping the companies that you visit motivates you, you have an excellent chance of succeeding as a mystery shopper.
What happens after I complete an online application to become a mystery shopper?
If your application is accepted, we will send you a username and password by e-mail inviting you to complete a short online training which will take less than 20 minutes of your time. After having completed this step, you will become an active mystery shopper, ready to choose missions that arouse your interest.
Mystery shopper salary and expenses
When am I paid once I have accomplished a mission?
The payments and reimbursements are processed on the 6th of the following month. The salaries of all mystery shoppers are paid by direct deposit, without exception. This payment system used by the banks is simple and secure. Payment of the salary and of the eventual per diem (e.g., refund of an invoice…) is processed if all the guidelines of the mission have been followed (e.g., receipt required, date of the visit respected, direct deposit application completed, etc.)
Am I reimbursed for my expenses?
Yes, purchase expenses are reimbursed. However, there is always a maximum allowance specified in the conditions of the mission. Other expenses such as transportation (e.g., Km) are generally at the mystery shopper’s expense.
What is the remuneration of a mystery shopper?
All the details pertaining to the salary, reimbursement, discounts, and prizes to be won are available when you consult the missions. The great majority of the missions include a fixed-rate payment (i.e., established in advance) as well as reimbursement for direct expenses (i.e., predetermined invoice amount). The remuneration is usually set between $15 and $150 per mission, in addition to the reimbursement of direct expenses. The mystery shopper keeps the product purchased during the mission (e.g., gas, article of clothing, etc.).
Furthermore, many missions that you could carry out will automatically give you a chance to win prizes such as $1000 or $5000 cash, sun vacations, gift certificates, iPods, tickets for the National Hockey League, RRSP’s, etc.
How does the remuneration of a mystery shopper work?
The mystery shopper is remunerated for each mission accomplished. Furthermore, his direct expenses (predetermined invoice amount) are reimbursed to him. For example, let’s take the case of a mission to be carried out in a restaurant. A fixed salary is paid (e.g., $15) and, in addition, the amount of the invoice will be reimbursed up to the allowable amount (e.g., maximum of $30).
The salaries, as well as the allowable amounts for the reimbursement of expenses, are always clearly indicated at the beginning of each mission. Furthermore, you always have the opportunity to either accept or refuse a certain type of mission.
You cannot find the question which corresponds to your situation?
Do I need to have a computer at home to become a mystery shopper?
Although it is more practical, it is not necessary to have a computer at home. You could use your computer at work, at a friend’s home, or even at an Internet café. The only real requirement to become a mystery shopper is to have a valid e-mail address and the possibility to access it regularly.
Do I need to purchase computer software to complete a mission?
No, there is no software to purchase. You must, however, use standard Internet browsers like Microsoft Explorer and Firefox. Please note that our website is optimized for Internet Explorer.
To download Internet Explorer from Microsoft: Internet Explorer
I recently submitted an application online and have not received any missions. Is this normal?
It’s absolutely normal. It is up to you to connect to your Lanla account using the username and password that were assigned to you, in order to choose one or more missions that interest you.